Simplot

Birds Eye Recipe Content

Campaign

For Birds Eye, an iconic Australian frozen food brand, we ignited social media at Christmas with timely content showcasing creative recipes from Christmas Day leftovers. Through engaging videos and captivating photography, we demonstrated the versatility of Birds Eye's offerings, turning various popular leftovers into culinary adventures. This campaign was designed to inspire cooks of all levels, highlighting the convenience, taste, and nutritional value Birds Eye brings to tables across Australia, encouraging families to explore new, delicious ways to enjoy their meals with minimal effort.

Production X Post

Simplot

Birds Eye Recipe Content

For Birds Eye, an iconic Australian frozen food brand, we ignited social media at Christmas with timely content showcasing creative recipes from Christmas Day leftovers. Through engaging videos and captivating photography, we demonstrated the versatility of Birds Eye's offerings, turning various popular leftovers into culinary adventures. This campaign was designed to inspire cooks of all levels, highlighting the convenience, taste, and nutritional value Birds Eye brings to tables across Australia, encouraging families to explore new, delicious ways to enjoy their meals with minimal effort.